Consider Giving the Gift of Literacy

by admin on December 20, 2011

I’m sending this on behalf of my client at Phil & Co., the Brooke Jackman Foundation. They do wonderful work here in the New York area.

Consider giving the gift of literacy this holiday season to an under-served child.

BJF Holiday-appeal

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Blogging For Good

by admin on December 15, 2011

It's raining hearts (365/351)

Hi.

It’s me. I’m back again. Been busy. And quite frankly, a bit uninspired to blog.

I mean, don’t get me wrong, I know blogging is important. But, it’s been so challenging lately.

Issue is, I’m SO OVER reading digital journalist’s posts about the next thing with Siri, the iPad3, Verizon & ATT’s service, what will Google do next, Mark Zuckerberg’s private photos… I mean blah, blah, blah, blah. I know I have to stay up-to-date about technology. It’s vital for what I do. And I do it. But there’s gotta be something more…Like, what’s the meaning of life?

Sorry. I digress. :)

The one piece of advice I give clients who want to (and need to) blog is to write about something that inspires you. Doesn’t matter what. Could be ducks, food, fashion, lamps, travel, babies, empowerment, fun, craziness, work, play, sleep, eating, what have you. Whatever it is, make it shine when you write about it.

So, a light bulb went off in my head recently about what I could be blogging about. I love working with clients who happen to be philanthropists, foundations and corporations supporting a cause. That’s what I’ve been doing at Phil & Co for over a year now. And well, I’m inspired!

I’m inspired by my clients that stand up for literacy, women’s rights, those affected by pancreatic cancer, public policy, education, transcendental meditation and I could go on. I’m lucky that I get to support people every day doing good for this world and dammit, that makes me proud! And as a result, I get to create all sorts of fun digital stuff to help them do that. Ain’t that the bomb!

So, here it goes. Going forward you’ll continue to see some posts about digital stuff, but there will also be a mashup of digital and social good blogging taking place, right here, at savvySTRATEGY.com

I’m back!

Sheryl

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Help 2 Mommies get to SXSWi! We need your vote!

August 29, 2011

I hope this finds you well. It’s been a while so I’m calling in some favors on my social cred.
You may have heard of South by Southwest (SXSW) a digital conference held each March in Austin Texas. http://sxsw.com. I have submitted a dual presentation proposal with my colleague and friend, Lisa Schneider from Budget Travel. [...]

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Using Augemented Reality as a Sales Tool

March 17, 2011

Want to see something super cool? Go to Total Immersion’s website to see the case study for HP’s presentation of a new product. It rocks!
Paul Donovan, Vice President and General Manager, Product Marketing Personal Systems Group, HP Asia Pacific and Japan, uses augmented reality to showcase a new range [...]

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The Minority Report: A Technology Crystal Ball?

March 16, 2011

My husband and I have become addicted to Netflix On Demand. I kid you not. As new parents with two careers, this is our new playground.
Recently, we were watching the Minority Report with Tom Cruise, and an incredible number of technology advances — considered futuristic when the movie premiered in 2002, are now today’s reality. [...]

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Are You In Social Hibernation?

November 16, 2010

It’s been since August that I’ve logged in to my blog. Yep, I’ve pretty much broken every personal branding and SEO rule out there, including the rule of blogging 3 times per week. I’m a bad, bad girl.
I’d like to blame it entirely on the fact that I’m a consultant with a newborn. I’m doing [...]

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savvy Summer Fridays 3

August 27, 2010

Well, Summer is coming to a close folks. With just one weekend left until Labor Day, it’s time to put those white pants to the back of your closet and get out the barn jacket, because Fall is almost upon us.
A couple of interesting shifts in the way of social media that have really been [...]

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Podcasts: A Quick Poll

August 9, 2010

Image by onkel_wart via Flickr

Doing a little crowdsourcing…I’m working on building a (savvy) digital monetization strategy (a/k/a rate card) for a NYC radio station.
I have one quick question for you on Podcasting. Please follow this url to answer.
http://polls.linkedin.com/p/98475/rzqcb
Also, do you listen to a live stream of a radio station? If so, which one? Please comment [...]

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